 Innovative tail design provides lots of action on the top or on the fall. Durable, tough, and tear resistant, yet 100 percent biodegradable. Ideal texture for quick hook sets.
$5.49
Sale Price: $3.99
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 Specifically formulated to appeal to bass' sense of taste and smell. This bait's tapered body offers extra holding power and a fast swimming tail. Perfect for a variety of rigging applications, including jigs and spinnerbait trailers.
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$3.49
Sale Price: $2.59
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 The legendary Original PowerWorm® Fish bite and Won't let go. A natural presentation for all fishing conditions. Ideal for fishing all your favorite lakes, rivers, and streams. A BEST SELLER for almost 20 years.Because they work! At Berkley® our passion is to help you Catch More Fish!
$3.99
Sale Price: $2.99
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The legendary Original PowerWorm® Fish bite and Won't let go. A natural presentation for all fishing conditions. Ideal for fishing all your favorite lakes, rivers, and streams. A BEST SELLER for almost 20 years. Because they work! At Berkley® our passion is to help you Catch More Fish!
$3.99
Sale Price: $2.99
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The legendary Original PowerWorm® Fish bite and Won't let go. A natural presentation for all fishing conditions. Ideal for fishing all your favorite lakes, rivers, and streams. A BEST SELLER for almost 20 years. Because they work! At Berkley® our passion is to help you Catch More Fish!
$3.99
Sale Price: $2.99
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The legendary Original PowerWorm® Fish bite and Won't let go. A natural presentation for all fishing conditions. Ideal for fishing all your favorite lakes, rivers, and streams. A BEST SELLER for almost 20 years. Because they work! At Berkley® our passion is to help you Catch More Fish!
$3.99
Sale Price: $2.99
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The legendary Original PowerWorm® Fish bite and Won't let go. A natural presentation for all fishing conditions. Ideal for fishing all your favorite lakes, rivers, and streams. A BEST SELLER for almost 20 years. Because they work! At Berkley® our passion is to help you Catch More Fish!
$3.99
Sale Price: $2.99
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The legendary Original PowerWorm® Fish bite and Won't let go. A natural presentation for all fishing conditions. Ideal for fishing all your favorite lakes, rivers, and streams. A BEST SELLER for almost 20 years. Because they work! At Berkley® our passion is to help you Catch More Fish!
$3.99
Sale Price: $2.99
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 Great for suspended fish. Designed to target fish suspending or holding in vertical cover, the Gulp! Sinking Minnow is perfect for working weedlines, wood, docks, and dams.
$5.49
Sale Price: $3.99
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 Great for suspended fish. Designed to target fish suspending or holding in vertical cover, the Gulp! Sinking Minnow is perfect for working weedlines, wood, docks, and dams
$5.49
Sale Price: $3.99
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 Great for suspended fish. Designed to target fish suspending or holding in vertical cover, the Gulp! Sinking Minnow is perfect for working weedlines, wood, docks, and dams
$5.49
Sale Price: $3.99
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 Great for suspended fish. Designed to target fish suspending or holding in vertical cover, the Gulp! Sinking Minnow is perfect for working weedlines, wood, docks, and dams.
$5.49
Sale Price: $3.99
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 The Berkley® Gulp!® Shaky Worm is a great finesse fishing bait with 400 times more scent dispersion than ordinary plastic baits. It's bulbous tail floats creating an incredible motion while the flat bottom gives it a life-like gliding action that fish find irresistible. The Berkley® Shaky Worm is ideal for jig heads, Carolina rigging and wacky worming.
$5.49
Sale Price: $3.99
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 The Berkley® Gulp!® Shaky Worm is a great finesse fishing bait with 400 times more scent dispersion than ordinary plastic baits. It's bulbous tail floats creating an incredible motion while the flat bottom gives it a life-like gliding action that fish find irresistible. The Berkley® Shaky Worm is ideal for jig heads, Carolina rigging and wacky worming.
$5.49
Sale Price: $3.99
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 The Berkley® Gulp!® Shaky Worm is a great finesse fishing bait with 400 times more scent dispersion than ordinary plastic baits. It's bulbous tail floats creating an incredible motion while the flat bottom gives it a life-like gliding action that fish find irresistible. The Berkley® Shaky Worm is ideal for jig heads, Carolina rigging and wacky worming.
$5.49
Sale Price: $3.99
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 The Berkley® Gulp!® Shaky Worm is a great finesse fishing bait with 400 times more scent dispersion than ordinary plastic baits. It's bulbous tail floats creating an incredible motion while the flat bottom gives it a life-like gliding action that fish find irresistible. The Berkley® Shaky Worm is ideal for jig heads, Carolina rigging and wacky worming
$5.49
Sale Price: $3.99
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The legendary Original PowerWorm® Fish bite and Won't let go. A natural presentation for all fishing conditions. Ideal for fishing all your favorite lakes, rivers, and streams. A BEST SELLER for almost 20 years .Because they work! At Berkley® our passion is to help you Catch More Fish!
$3.49
Sale Price: $2.99
|
 The legendary Original PowerWorm® Fish bite and Won't let go. A natural presentation for all fishing conditions. Ideal for fishing all your favorite lakes, rivers, and streams. A BEST SELLER for almost 20 years .Because they work! At Berkley® our passion is to help you Catch More Fish!
$3.49
Sale Price: $2.99
|
 The legendary Original PowerWorm® Fish bite and Won't let go. A natural presentation for all fishing conditions. Ideal for fishing all your favorite lakes, rivers, and streams. A BEST SELLER for almost 20 years .Because they work! At Berkley® our passion is to help you Catch More Fish!
$3.49
Sale Price: $2.99
|
 The legendary Original PowerWorm® Fish bite and Won't let go. A natural presentation for all fishing conditions. Ideal for fishing all your favorite lakes, rivers, and streams. A BEST SELLER for almost 20 years. Because they work! At Berkley® our passion is to help you Catch More Fish!
$3.49
Sale Price: $2.99
|
 The legendary Original PowerWorm® Fish bite and Won't let go. A natural presentation for all fishing conditions. Ideal for fishing all your favorite lakes, rivers, and streams. A BEST SELLER for almost 20 years. Because they work! At Berkley® our passion is to help you Catch More Fish!
$3.49
Sale Price: $2.99
|
 The Berkley® Gulp!® Shaky Worm is a great finesse fishing bait with 400 times more scent dispersion than ordinary plastic baits. It's bulbous tail floats creating an incredible motion while the flat bottom gives it a life-like gliding action that fish find irresistible. The Berkley® Shaky Worm is ideal for jig heads, Carolina rigging and wacky worming
$5.49
Sale Price: $3.99
|
 The Berkley® Gulp!® Shaky Worm is a great finesse fishing bait with 400 times more scent dispersion than ordinary plastic baits. It's bulbous tail floats creating an incredible motion while the flat bottom gives it a life-like gliding action that fish find irresistible. The Berkley® Shaky Worm is ideal for jig heads, Carolina rigging and wacky worming
$5.49
Sale Price: $3.99
|
 The Berkley® Gulp!® Shaky Worm is a great finesse fishing bait with 400 times more scent dispersion than ordinary plastic baits. It's bulbous tail floats creating an incredible motion while the flat bottom gives it a life-like gliding action that fish find irresistible. The Berkley® Shaky Worm is ideal for jig heads, Carolina rigging and wacky worming
$5.49
Sale Price: $3.99
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 Berkley® Gulp!® Alive!™ is the next generation in Gulp!® technology. Now your favorite baits come floating in the "Magic Gravy" in Small or Large Buckets, enabling you to recharge your baits by putting them back into the bucket. The new Gulp!® Alive!™ baits absorb 20% more Gulp!® scent and attractant which, you guessed it, makes them at least 20% MORE EFFECTIVE than the 1st generation baits. They also have a 34% better swimming action than original Gulp!®. WOW! More attractant, better action, BETTER RESULTS than ever before! At Berkley®, our passion is that you CATCH MORE FISH! Get yourself some Gulp!® Alive!™ and go have some major fun! Small Bucket- Equivalent to 3 Bags of Gulp!®
$19.99
Sale Price: $15.99
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 Berkley® Gulp!® Alive!™ is the next generation in Gulp!® technology. Now your favorite baits come floating in the "Magic Gravy" in Small or Large Buckets, enabling you to recharge your baits by putting them back into the bucket. The new Gulp!® Alive!™ baits absorb 20% more Gulp!® scent and attractant which, you guessed it, makes them at least 20% MORE EFFECTIVE than the 1st generation baits. They also have a 34% better swimming action than original Gulp!®. WOW! More attractant, better action, BETTER RESULTS than ever before! At Berkley®, our passion is that you CATCH MORE FISH! Get yourself some Gulp!® Alive!™ and go have some major fun! Small Bucket- Equivalent to 3 Bags of Gulp!®
$19.99
Sale Price: $15.99
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 Berkley® Gulp!® Alive!™ is the next generation in Gulp!® technology. Now your favorite baits come floating in the "Magic Gravy" in Small or Large Buckets, enabling you to recharge your baits by putting them back into the bucket. The new Gulp!® Alive!™ baits absorb 20% more Gulp!® scent and attractant which, you guessed it, makes them at least 20% MORE EFFECTIVE than the 1st generation baits. They also have a 34% better swimming action than original Gulp!®. WOW! More attractant, better action, BETTER RESULTS than ever before! At Berkley®, our passion is that you CATCH MORE FISH! Get yourself some Gulp!® Alive!™ and go have some major fun! Small Bucket- Equivalent to 3 Bags of Gulp!®
$19.99
Sale Price: $15.99
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| Berkley® Gulp!® Alive!™ is the next generation in Gulp!® technology. Now your favorite baits come floating in the "Magic Gravy" in Small or Large Buckets, enabling you to recharge your baits by putting them back into the bucket. The new Gulp!® Alive!™ baits absorb 20% more Gulp!® scent and attractant which, you guessed it, makes them at least 20% MORE EFFECTIVE than the 1st generation baits. They also have a 34% better swimming action than original Gulp!®. WOW! More attractant, better action, BETTER RESULTS than ever before! At Berkley®, our passion is that you CATCH MORE FISH! Get yourself some Gulp!® Alive!™ and go have some major fun! Small Bucket- Equivalent to 3 Bags of Gulp!®
$19.99
Sale Price: $15.99
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| Berkley® Gulp!® Alive!™ is the next generation in Gulp!® technology. Now your favorite baits come floating in the "Magic Gravy" in Small or Large Buckets, enabling you to recharge your baits by putting them back into the bucket. The new Gulp!® Alive!™ baits absorb 20% more Gulp!® scent and attractant which, you guessed it, makes them at least 20% MORE EFFECTIVE than the 1st generation baits. They also have a 34% better swimming action than original Gulp!®. WOW! More attractant, better action, BETTER RESULTS than ever before! At Berkley®, our passion is that you CATCH MORE FISH! Get yourself some Gulp!® Alive!™ and go have some major fun! Small Bucket- Equivalent to 3 Bags of Gulp!®
$19.99
Sale Price: $15.99
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| Berkley® Gulp!® Alive!™ is the next generation in Gulp!® technology. Now your favorite baits come floating in the "Magic Gravy" in Small or Large Buckets, enabling you to recharge your baits by putting them back into the bucket. The new Gulp!® Alive!™ baits absorb 20% more Gulp!® scent and attractant which, you guessed it, makes them at least 20% MORE EFFECTIVE than the 1st generation baits. They also have a 34% better swimming action than original Gulp!®. WOW! More attractant, better action, BETTER RESULTS than ever before! At Berkley®, our passion is that you CATCH MORE FISH! Get yourself some Gulp!® Alive!™ and go have some major fun! Small Bucket- Equivalent to 3 Bags of Gulp!®
$19.99
Sale Price: $15.99
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The Berkley PowerBait® Beast was designed by our top pro's, and has already landed many of them several hundred thousand dollars in tournament wins. The unique body shape and ribs allow the bait to swim as it sinks, covering more water. As it swims or dives, it's appendages flutter the entire time, which drives bass absolutely crazy. Due to it's wide body surface and ribs, there is more PowerBait® scent formula getting into the water, creating an even broader strike zone.
$3.49
Sale Price: $2.99
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 "The HOTTEST NEW SWIM BAIT ON THE MARKET" The all new Berkley® PowerBait® 4" Hollow Belly™ swim bait has been field tested and tweaked by the top Berkley Pro's in order to give themselves a significant competitive advantage on this year's tour. As if the PowerBait® scent and attractant weren't competitive advantage enough all by itself, this new Hollow Belly™ bait is loaded with other features as well that has made it the "choice of champions" when conditions call for a super swim bait. First of all, unlike most other swim baits on the market, the body is truly hollow from nose to tail, and easily collapses around the hook when bit to insure a solid hookset. Its oversized paddle tail creates an unbelievable, natural swim bait action. With its realistic eyes, lifelike colors, and soft texture, the Hollow Belly™ truly mimics a live baitfish swimming in its natural environment. The Powerbait® Hollow Belly™ swim baits come packed with three baits, a wide gap hook, a treble hook, a bullet weight, a swivel, plastic tubing, and a split ring. Also included in the package are diagrams and instructions on how to rig them as a Texas Rig or Open Water Rig. Give yourself the same significant competitive advantage as the Pro's.
$9.95
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The all new Berkley® PowerBait® 5" Heavy Weight™ Sinkworm has an ideal sinking action. These worms wiggle like crazy as they fall. Due to their heavy weight, no sinkers are required. Perfect for catching suspended fish. Best when utilized in a "dead stick" technique. Rig the baits "wacky" style or "Texas" style and allow the bait to free fall. Ps- Don't forget to hang on tight when you do so. Big fish have a tendency to rip rods & reels out of the hands of anglers when these baits get bit.
$5.99
Sale Price: $4.79
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The all new Berkley® PowerBait® 5" Heavy Weight™ Sinkworm has an ideal sinking action. These worms wiggle like crazy as they fall. Due to their heavy weight, no sinkers are required. Perfect for catching suspended fish. Best when utilized in a "dead stick" technique. Rig the baits "wacky" style or "Texas" style and allow the bait to free fall. Ps- Don't forget to hang on tight when you do so. Big fish have a tendency to rip rods & reels out of the hands of anglers when these baits get bit.
$5.99
Sale Price: $4.79
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-Life-like appearance and soft texture mimics live baitfish -Bait designed for jerking and twitchin -Hollow body collapses for instant hook sets -3 per package
$8.95
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 -Life-like appearance and soft texture mimics live baitfish -Bait deisigned for jerking and twitching -Hollow body collapses for instant hook sets -3 per pack
$8.95
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 The HOTTEST NEW SWIM BAIT ON THE MARKET" The all new Berkley® PowerBait® 5" Hollow Belly™ swim bait has been field tested and tweaked by the top Berkley Pro's in order to give themselves a significant competitive advantage on this year's tour. As if the PowerBait® scent and attractant weren't competitive advantage enough all by itself, this new Hollow Belly™ bait is loaded with other features as well that has made it the "choice of champions" when conditions call for a super swim bait. First of all, unlike most other swim baits on the market, the body is truly hollow from nose to tail, and easily collapses around the hook when bit to insure a solid hookset. Its oversized paddle tail creates an unbelievable, natural swim bait action. With its realistic eyes, lifelike colors, and soft texture, the Hollow Belly™ truly mimics a live baitfish swimming in its natural environment. The Powerbait® Hollow Belly™ swim baits come packed with three baits, a wide gap hook, a treble hook, a bullet weight, a swivel, plastic tubing, and a split ring. Also included in the package are diagrams and instructions on how to rig them as a Texas Rig or Open Water Rig. Give yourself the same significant competitive advantage as the Pro's.
$9.95
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 "The HOTTEST NEW SWIM BAIT ON THE MARKET" The all new Berkley® PowerBait® 5" Hollow Belly™ swim bait has been field tested and tweaked by the top Berkley Pro's in order to give themselves a significant competitive advantage on this year's tour. As if the PowerBait® scent and attractant weren't competitive advantage enough all by itself, this new Hollow Belly™ bait is loaded with other features as well that has made it the "choice of champions" when conditions call for a super swim bait. First of all, unlike most other swim baits on the market, the body is truly hollow from nose to tail, and easily collapses around the hook when bit to insure a solid hookset. Its oversized paddle tail creates an unbelievable, natural swim bait action. With its realistic eyes, lifelike colors, and soft texture, the Hollow Belly™ truly mimics a live baitfish swimming in its natural environment. The Powerbait® Hollow Belly™ swim baits come packed with three baits, a wide gap hook, a treble hook, a bullet weight, a swivel, plastic tubing, and a split ring. Also included in the package are diagrams and instructions on how to rig them as a Texas Rig or Open Water Rig. Give yourself the same significant competitive advantage as the Pro's.
$9.95
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 The HOTTEST NEW SWIM BAIT ON THE MARKET" The all new Berkley® PowerBait® 5" Hollow Belly™ swim bait has been field tested and tweaked by the top Berkley Pro's in order to give themselves a significant competitive advantage on this year's tour. As if the PowerBait® scent and attractant weren't competitive advantage enough all by itself, this new Hollow Belly™ bait is loaded with other features as well that has made it the "choice of champions" when conditions call for a super swim bait. First of all, unlike most other swim baits on the market, the body is truly hollow from nose to tail, and easily collapses around the hook when bit to insure a solid hookset. Its oversized paddle tail creates an unbelievable, natural swim bait action. With its realistic eyes, lifelike colors, and soft texture, the Hollow Belly™ truly mimics a live baitfish swimming in its natural environment. The Powerbait® Hollow Belly™ swim baits come packed with three baits, a wide gap hook, a treble hook, a bullet weight, a swivel, plastic tubing, and a split ring. Also included in the package are diagrams and instructions on how to rig them as a Texas Rig or Open Water Rig. Give yourself the same significant competitive advantage as the Pro's.
$9.95
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 Made from all natural ingredients and loaded with Berkley’s powerful patented scent technology; these durable soft baits release 400 times more fish-attracting scent than other plastic baits. A plump profile, life-like baitfish fins and gills and vibrating paddle tail work together to create an irresistible action. Effective when fished on a drop-shot rig near the bottom. 100% biodegradable. Length: 4''. 8 pack.
$5.49
Sale Price: $4.39
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 Made from all natural ingredients and loaded with Berkley’s powerful patented scent technology; these durable soft baits release 400 times more fish-attracting scent than other plastic baits. A plump profile, life-like baitfish fins and gills and vibrating paddle tail work together to create an irresistible action. Effective when fished on a drop-shot rig near the bottom. 100% biodegradable. Length: 4''. 8 pack.
$5.49
Sale Price: $4.39
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 Made from all natural ingredients and loaded with Berkley’s powerful patented scent technology; these durable soft baits release 400 times more fish-attracting scent than other plastic baits. A plump profile, life-like baitfish fins and gills and vibrating paddle tail work together to create an irresistible action. Effective when fished on a drop-shot rig near the bottom. 100% biodegradable. Length: 4''. 8 pack.
$5.49
Sale Price: $4.39
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 NEW Berkley® Gulp!® Alive™ is the next generation in Gulp!™ technology. Now your favorite baits come floating in the "Magic Gravy" in Pint or Quart buckets, enabling you to recharge your baits by putting them back in the bucket. The new Gulp!® Alive™ baits absorb 20% more Gulp!™ scent and attractant which, you guessed it, makes them at least 20% MORE EFFECTIVE than the 1st generation baits. They also have a 34% better swimming action than original Gulp!™. WOW! More attractant, better action, BETTER RESULTS than ever before! At Berkley®, our passion is that you CATCH MORE FISH! Get yourself some Gulp!® Alive!™ and go have some fun!
$19.99
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 NEW Berkley® Gulp!® Alive™ is the next generation in Gulp!™ technology. Now your favorite baits come floating in the "Magic Gravy" in Pint or Quart buckets, enabling you to recharge your baits by putting them back in the bucket. The new Gulp!® Alive™ baits absorb 20% more Gulp!™ scent and attractant which, you guessed it, makes them at least 20% MORE EFFECTIVE than the 1st generation baits. They also have a 34% better swimming action than original Gulp!™. WOW! More attractant, better action, BETTER RESULTS than ever before! At Berkley®, our passion is that you CATCH MORE FISH! Get yourself some Gulp!® Alive!™ and go have some fun!
$19.99
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 NEW Berkley® Gulp!® Alive!™ is the next generation in Gulp!® technology. Now your favorite baits come floating in the "Magic Gravy" in Pint or Quart buckets, enabling you to recharge your baits by putting them back into the bucket. The new Gulp!® Alive!™ baits absorb 20% more Gulp!® scent and attractant which, you guessed it, makes them at least 20% MORE EFFECTIVE than the 1st generation baits. They also have a 34% better swimming action than original Gulp!®. WOW! More attractant, better action, BETTER RESULTS than ever before! At Berkley®, our passion is that you CATCH MORE FISH! Get yourself some Gulp!® Alive!™ and go have some major fun! Pint- Equivalent to 3 Bags of Gulp!®
$19.99
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NEW Berkley® Gulp!® Alive™ is the next generation in Gulp!™ scent and attractant technology. Now that technology is available in a spray bottle. Gulp!® Alive™ spray fish attractant will make any bait taste and smell alive. It's like a blood trail in the water that fish can't resist. The trigger spray bottle shoots a stream or a spray, and enhances a baits effectivenes whether it's a soft bait, a hard bait, or a live bait. At Berkley®, our passion is that you CATCH MORE FISH!
$8.99
Sale Price: $7.29
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NEW Berkley® PowerBait® 1/16 oz. Pre-Rigged Atomic Tubes are hand dipped to offer the most vibrant tail colors possible. Ideal for Trout, Panfish, and Crappie.
$3.99
Sale Price: $2.99
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NEW Berkley®. PowerBait® Sabertail Tube has longer tentacles and exclusive sabertail flap which offers multiple swimming actions. Water disturbing ribs provide maximum scent and flavor dispursion due to increased surface area. The Sabertail flapping action drives fish wild both on the retrieve, or jigged vertically.
$3.49
Sale Price: $2.99
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